Google and Meta have reportedly joined OpenAI within the synthetic intelligence (AI) content material licensing struggle. OpenAI has been making quite a few offers with information publishers and different web sites to entry their knowledge to coach its AI fashions. As per a report, Google and Meta have additionally entered the market to strike content material licensing offers with Hollywood studios. It’s stated that the tech giants intend to make use of this database to coach their video era fashions. Notably, Google not too long ago unveiled its AI video mannequin Veo.

Based on a report by Bloomberg, each Google and Meta try to get entry to the big content material libraries of Hollywood studios to coach their respective AI video fashions. Whereas Google may need these partnerships for Veo, Meta has not publicly introduced any such mannequin. Nevertheless, the report claims that the social media large is likely to be engaged on a video mannequin internally.

Citing individuals accustomed to the matter, the report highlighted that each corporations have supplied tens of hundreds of thousands of {dollars} to accomplice with studios. Whereas the Hollywood studios are stated to be taken with forging partnerships, they’re additionally involved about shedding management of how their content material shall be utilized by the Silicon Valley giants.

Hollywood studios reportedly give combined responses

As per the report, Netflix and Walt Disney have refused to licence their content material to the businesses. Nevertheless, they’ve expressed their curiosity in forming different sorts of partnerships. It’s not identified what these partnerships are. Alternatively, Warner Bros Discovery has reportedly proven a willingness to licence some particular programmes to coach the AI, however not its full content material library.

It’s believed the latest incident involving Hollywood actor Scarlett Johansson, the place she accused OpenAI of making a voice for ChatGPT that sounds similar to hers has additionally contributed in elevating issues amongst Hollywood studios.

Nevertheless, OpenAI has been profitable in making some content material licensing offers with media publications. It has reportedly signed a cope with Information Corp, which is the guardian firm of the Wall Road Journal, Barron’s, New York Put up, The Every day Telegraph, and others. Each Google and OpenAI have additionally signed a deal to entry real-time content material from Reddit.