Bharti Airtel’s managing director Gopal Vittal has set an necessary KRA for the corporate’s 19,000 odd workers for at present, March 12. Vittal has referred to as on all workers of the corporate, together with senior executives, throughout India to cancel all enterprise conferences on Tuesday and spend the whole day on the sector with prospects to get a repair on service challenges they face.
The train is alleged to be a part of a nationwide brand-building drive to place Airtel as a customer-obsessed telco that’s eager on eliciting direct market suggestions from its audience on the state of 2G, 4G and 5G cellular operations in addition to residence broadband providers. This comes as Airtel is ready to finish its pan-India 5G community roll out later this month. As of end-December 2023, the telco had 65 million pure 5G customers.
Vittal wrote an inner electronic mail communication to all Airtel workers relating to the identical, this is the e-mail that he despatched:
Pricey Associates
I’m trying ahead to all of you collaborating with full vitality within the Buyer Day tomorrow.
It is a crucial day the place we have fun our entrance line employees who serve prospects. Keep in mind at Airtel there are solely two varieties of individuals. Those that serve prospects after which those that serve those that serve prospects.
Tomorrow is a chance so that you can uncover first-hand what challenges our entrance line employees face and the way they serve prospects. As you do that please do take into account speaking to our prospects and studying somewhat bit extra a couple of day within the lifetime of our retailer employees, our engineers and our gross sales individuals.
As we step out tomorrow, I would love you to maintain a number of issues high of thoughts:
Embrace the Buyer Day Spirit! Include an enthusiastic and constructive angle. Keep in mind, these interactions will assist us perceive buyer wants on a deeper degree. Be respectful to the client and make sure you don’t ask main questions.
Share your Observations! Your insights are essential in shaping our future technique. Actively take heed to our prospects and entrance finish workers. On the identical day share your observations by the net type.
Gas Our Buyer Obsession! Buyer Day is a strong reminder that we’re right here to serve prospects and supply an distinctive expertise.
I’m excited to hit the market – #LetsPaintItRED!
Regards
Gopal